Situation: MULTIPLE SCLEROSIS – OHIO BUCKEYE CHAPTER 2002 & 2003 ANNUAL REPORT
Objective:
Create an annual report using existing photographs for under $1,000.
Strategy: Work directly with the Multiple Sclerosis Communications team and take a leadership role on content and creative execution.
Execution: Developed a two-color annual report
Results: This impressive annual report became a major part of the MS fundraising campaign as well as serving as a report to state constituents. For the first time in history, the report was reprinted due to demand.